Rimmel: 15 Years of London Look

Anniversary Collection: Lasting Finish Lipstick by Kate

First introduced in 2011 to mark the 10th anniversary of Rimmel and Kate’s relationship, Lasting Finish Lipstick By Kate was the model’s debut make-up line. Building on this success the anniversary collection stars six lust-worthy shades – three reds and three nudes – each inspired by a classic Kate look.

• Muse Red #51 is a rich, head-turning crimson that evokes Kate’s effortless elegance on the red carpet. Kate comments: “When I’m going somewhere special, a bold red lip makes me feel ‘done’. I created Muse Red for that perfect blend of drama and sophistication.”
• Inspired by Kate’s love of playful and rebellious fashion, Idol Red #52 is a lush, vibrant red for a daring, cutting-edge look.
• Exuding vintage glamour, Retro Red #53 is a sumptuous berry red that reflects the revamped ‘40s and ‘50s retro style that Kate adores.
• Kate’s renowned rock chick style is captured by Rock N Roll Nude #54, a peach-tinted neutral for party girls everywhere. Wear with smoky eyes and a wild-child attitude.
• Taking inspiration from Kate’s everyday street look, My Nude #55 is a beige nude shade for understated casual chic. Team with a blazer for a dash of Kate’s nonchalant cool.
• Boho Nude #56 is a warm caramelised nude that complements Kate’s laid-back boho look. She says: “My secret to pared-back boho beauty is natural, earthy shades. I love how the caramel tones of Boho Nude lipstick warm my skin.”

All of Kate’s lip shades are designed to dazzle throughout the day with a full impact formula that’s infused with light-reflecting Black Diamonds. What’s more, the richly-saturated, luminous colour lasts for up to 8 hours. Your pout will have the power to mesmerise.

In honour of the 15th anniversary, the collection has a premium looking special-edition pack. The elegant, designer-style casing is revamped in metallised rose-gold – Kate’s favourite colour – making each lipstick a perfect collector piece.